It’s the aim of any social media page to have your content seen by as many people as possible. However, in the case of Facebook, the greater number of fans you have on your page, the harder you will have to work to ensure that your content features regularly. While most people would complain about […]


There is a special bond between soft drink brands and vending machines. In fact, it is so special that brands go to great lengths to reinvent the way vending machines interact with consumers. After Coca-Cola’s karaoke vending machine, Coca-Cola Freestyle as well as Pepsi’s interactive vending machine, 7 Up has decided to spread some holiday […]


Today, we’re releasing Twitter #music, a new service that will change the way people find music, based on Twitter. It uses Twitter activity, including Tweets and engagement, to detect and surface the most popular tracks and emerging artists. It also brings artists’ music-related Twitter activity front and center: go to their profiles to see which […]


Facebook today officially announced its enhanced status update product, which allows users to share what they’re doing or how they’re feeling in a structured and visual way. The feature will be available to all U.S. users in coming weeks and will likely expand globally after that. Overall, structured status updates could lead more users to share their activity […]


30% of teens name Twitter as their most important social network, close behind the 33% who tab Facebook,per results [pdf] from Piper Jaffray’s 25th Semi-Annual teen research project, which surveyed more than 5,000 teens. The trends favor Twitter, though: compared to the last survey, conducted in the Fall of 2012, the proportion of teens naming Facebook […]


Facebook today announced Home, a redesigned experience for Android, which brings users’ friends to the forefront of their smartphones. Home will be available for select Android devices at first, but will roll out to others over time as an optional downloadable application from Google Play. We got a hands-on trial of Home today at Facebook HQ […]


Facebook has announced another feature to help brands manage their conversations. The move will help brands to improve the quality of the conversation and should lead to higher engagement for Page posts overall. This direct engagement with consumers will also be helpful when posters move off topic or become unruly. Facebook has also said it […]